DIGITAL VIDEO CAMPAIGN

So you finally got that video you wanted to produce. Now what? It is a common misconception these days that if your video is good, then the audience will come automatically. Just post it on your Facebook page and it will magically spread by itself. This is not the case 99% of the time. Every great video you see online has a great marketing and distribution campaign behind it.

We create omnichannel video distribution campaigns that maximize the number of people seeing your video. We offer video marketing services in addition to producing video content in order to provide turnkey solutions to our clients.

Being able to plan a video ahead of time with the marketing in mind, gives you an advantage over competitors. Too often things get lost in translation between production companies and marketing agencies which results in less than stellar campaign performance.

We provide a wide range of video marketing services. Our process is straightforward and we guide you through all the steps:

Attention spans are lower than ever these days.

When it comes to capturing your audience with a video, you don’t have a lot of time. In fact, 10 seconds is about the max, with views dropping off steadily after that. Furthermore, at the end of a two-minute video, you’re likely to have already lost about 60 percent of your viewers.

Think of it as billboards on a Dubai freeway: Just like people are passing by on their cars within a few seconds, people on their smartphone are thumb scrolling past your video in a few seconds. The key is to know how you make people interested at this time to keep watching.